#B63728 Hex Color
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A warm, saturated red with earthy terracotta undertones, #b63728 feels bold, energetic, and grounded rather than bright or playful. The hex code #b63728 works well for calls to action, food branding, autumn palettes, and rustic accents. Use it as a supporting color with cream or charcoal; white text remains highly readable at about 5.9:1 contrast.
Questions about #b63728
What is #b63728 in RGB, HSL and CMYK?
In RGB, #b63728 is rgb(182, 55, 40), in HSL hsl(6, 64%, 44%) and in CMYK 0%, 70%, 78%, 29%.
What colors pair well with #b63728?
Does #b63728 read as a warm or cool red?
#b63728 reads as a warm red because its earthy terracotta undertones lean toward orange, giving it grounded energy rather than the crisp, dramatic feel of a strongly cool blue-red hue.
Is #b63728 readable on white or black?
#b63728 has a 5.88:1 contrast ratio on white and 3.56:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.