#B5731E Hex Color

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Hex color #b5731e graphic
With its muted saturation and medium-dark lightness, #b5731e feels warm, mellow, and grounded rather than bright. This orange shade brings optimism and adventure to food branding, sports graphics, construction safety, and autumn campaigns. Use it as a supporting tone with navy or cream. Black text meets WCAG AA for body text at about 5.4:1 contrast. The hex code is #b5731e.

Questions about #b5731e

What is #b5731e in RGB, HSL and CMYK?
In RGB, #b5731e is rgb(181, 115, 30), in HSL hsl(34, 72%, 41%) and in CMYK 0%, 36%, 83%, 29%.
What colors pair well with #b5731e?
#b5731e pairs well with navy, cream, and soft neutrals because their cooler or lighter tones balance its muted orange warmth without competing for attention. Use navy for contrast and cream for a softer, autumn-inspired palette.
Where does #b5731e work well?
#b5731e works well as a supporting color in food branding, sports graphics, construction-themed visuals, and autumn campaigns, where its warm orange tone adds optimism and energy without the brightness of a vivid orange.
Is #b5731e readable on white or black?
#b5731e has a 3.86:1 contrast ratio on white and 5.43:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.