#B54536 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors

This saturated terracotta red feels grounded and earthy despite its high energy. Because #b54536 is fairly dark, it works best as a 10% accent color rather than a large background, which can quickly feel overwhelming. Pair it with soft cream or slate gray to balance its intensity. The hex code for this brick red is #b54536, and it provides enough contrast for readable white text.
Questions about #b54536
What is #b54536 in RGB, HSL and CMYK?
In RGB, #b54536 is rgb(181, 69, 54), in HSL hsl(7, 54%, 46%) and in CMYK 0%, 62%, 70%, 29%.
How should I use #b54536 in a color palette?
Because #b54536 is a high-intensity terracotta, use it sparingly as a 10% accent to highlight buttons or calls to action. It works best when balanced by slate gray or soft cream to avoid overwhelming the viewer.
Is #b54536 readable on white or black?
#b54536 has a 5.42:1 contrast ratio on white and 3.86:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.