#B490C3 Hex Color
Muted lavender with a soft gray undertone

Wedding stationery, wellness packaging, and baby branding often call for a muted lavender like this one. #b490c3 is a grayed, light purple that stays soft at full scale and handles black text well, at roughly 7.7:1 contrast. Pair it with deep plum or charcoal for depth. The hex code is #b490c3.
Questions about #b490c3
What is #b490c3 in RGB, HSL and CMYK?
In RGB, #b490c3 is rgb(180, 144, 195), in HSL hsl(282, 30%, 66%) and in CMYK 8%, 26%, 0%, 24%.
What colors pair well with #b490c3?
Deep plum and charcoal both deepen #b490c3 without killing its softness, making them safe choices for text and accents. For a bolder palette, a small mustard accent adds warmth the lavender lacks.
Is #b490c3 readable on white or black?
#b490c3 has a 2.72:1 contrast ratio on white and 7.71:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.