#B39F00 Hex Color

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Hex color #b39f00 graphic
This saturated, golden-yellow tone leans into an industrial, ochre aesthetic. It functions best as a high-visibility accent for sale buttons or call-to-action elements rather than a large background. Pair it with deep charcoal for strong readability, as black text achieves a 7.9:1 contrast ratio against this hue. The hex code for this warm, energetic shade is #b39f00.

Questions about #b39f00

What is #b39f00 in RGB, HSL and CMYK?
In RGB, #b39f00 is rgb(179, 159, 0), in HSL hsl(53, 100%, 35%) and in CMYK 0%, 11%, 100%, 30%.
What are the best color pairings for #b39f00?
This golden-yellow creates a sharp, high-contrast look when paired with charcoal or deep navy tones. Because of its saturated intensity, use it sparingly against neutral backgrounds to ensure your buttons or alert banners grab attention effectively.
Is #b39f00 readable on white or black?
#b39f00 has a 2.66:1 contrast ratio on white and 7.87:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.