#B0973D Hex Color

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Hex color #b0973d graphic
This muted, golden ochre feels warm and approachable without being overly saturated. Because of its dark, earthy character, #b0973d works best as an accent color rather than a large background. It pairs exceptionally well with deep charcoal grays for a grounded, professional look. Since black text provides a strong 7.3:1 contrast, this hex code is legible and effective for call-to-action buttons or highlights.

Questions about #b0973d

What is #b0973d in RGB, HSL and CMYK?
In RGB, #b0973d is rgb(176, 151, 61), in HSL hsl(47, 49%, 46%) and in CMYK 0%, 14%, 65%, 31%.
What colors pair well with #b0973d?
This golden ochre pairs best with deep charcoal or dark gray tones to create a balanced, professional contrast. Because of its saturated earthy base, it also sits comfortably against cream or off-white backgrounds without becoming visually overwhelming.
Is #b0973d readable on white or black?
#b0973d has a 2.86:1 contrast ratio on white and 7.34:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.