#B0948A Hex Color

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Hex color #b0948a graphic
Ashy and dusty, this unsaturated orange has an understated, worn-in quality that pairs well with natural autumn themes. It brings a grounded feel to creative projects, making it a popular choice for modern food packaging and youth-oriented branding. The hex code for this muted orange tone is #b0948a. Designers prefer it when they need a shade that feels adventurous yet accessible.

Questions about #b0948a

What is #b0948a in RGB, HSL and CMYK?
In RGB, #b0948a is rgb(176, 148, 138), in HSL hsl(16, 19%, 62%) and in CMYK 0%, 16%, 22%, 31%.
What design aesthetic best suits this dusty orange?
This shade thrives in natural and minimalist designs where a grounded, organic feel is required. Because of its muted, ashy quality, it works exceptionally well in modern food packaging, bohemian branding, and interior decor schemes needing warmth without intense saturation.
Does #b0948a lean warm or cool in a composition?
Despite its ashy appearance, this color leans warm because of its underlying orange base. The desaturated, dusty quality softens that heat significantly, allowing it to function as a neutral background or accent that feels approachable rather than overly vibrant.
Is #b0948a readable on white or black?
#b0948a has a 2.81:1 contrast ratio on white and 7.44:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.