#B09241 Hex Color

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Hex color #b09241 graphic
Warm and muted, #b09241 blends yellow with olive and brown undertones for an earthy, mellow finish. Its restrained saturation suggests resilience and tradition while retaining a touch of optimism. Use it as a supporting tone in outdoor, organic, construction, or budget-focused branding, pairing it with charcoal or cream. Black text reads clearly on this color. The hex code is #b09241.

Questions about #b09241

What is #b09241 in RGB, HSL and CMYK?
In RGB, #b09241 is rgb(176, 146, 65), in HSL hsl(44, 46%, 47%) and in CMYK 0%, 17%, 63%, 31%.
Does #b09241 read as warm or cool?
#b09241 reads as a warm, muted golden olive because its yellow base is softened by brown and olive undertones. That earthy balance suits natural, utilitarian, heritage-inspired, and outdoor-focused visual systems without feeling overly bright.
What colors pair well with #b09241?
The warm yellow-olive base of #b09241 pairs well with charcoal, cream, and muted burgundy, creating grounded palettes with visual contrast and variation for branding, interfaces, packaging, editorial layouts, and print materials.
Is #b09241 readable on white or black?
#b09241 has a 2.98:1 contrast ratio on white and 7.03:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.