#AD979A Hex Color
A dusty red with muted warmth
A muted, dusty red with gray and mauve undertones. Its softened saturation gives it a restrained, ashy character rather than sharp urgency, making it useful for romance, branding, or caution accents. The hex code for this color is #ad979a. Black text reads clearly against it, supporting accessible body copy.
Questions about #ad979a
What is #ad979a in RGB, HSL and CMYK?
In RGB, #ad979a is rgb(173, 151, 154), in HSL hsl(352, 12%, 64%) and in CMYK 0%, 13%, 11%, 32%.
What colors pair well with #ad979a?
#ad979a pairs well with charcoal, muted olive, and warm cream, which give its dusty red base clearer definition without making the palette feel harsh. This combination works especially well in editorial layouts and soft, tactile packaging.
Is #ad979a readable on white or black?
#ad979a has a 2.73:1 contrast ratio on white and 7.67:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.