#AD0C31 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors
Dark and saturated, this crimson-leaning red carries weight without shouting. #ad0c31 works hardest as an accent or call-to-action, adding urgency to sales, sports, and entertainment layouts. White text reads clearly on it at about 7.3:1 contrast, so small type holds up. The hex code #ad0c31 also flatters cool grays and soft blush tones.
Questions about #ad0c31
What is #ad0c31 in RGB, HSL and CMYK?
In RGB, #ad0c31 is rgb(173, 12, 49), in HSL hsl(346, 87%, 36%) and in CMYK 0%, 93%, 72%, 32%.
What colors pair well with #ad0c31?
Cool neutrals like charcoal and slate gray let #ad0c31 stand out without clashing. Soft blush and warm cream soften its intensity, while navy makes it look richer than it does beside black.
Is #ad0c31 readable on white or black?
#ad0c31 has a 7.30:1 contrast ratio on white and 2.87:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.