#AB4379 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors

#ab4379 is a fairly saturated, warm pink with mellow depth and a soft berry undertone. Its mix of sweetness and confidence suits cosmetics, intimate products, fashion, and romantic packaging. Use it as a supporting tone with cream or charcoal, rather than a full-page background. White text reads clearly on this color at about 5.5:1 contrast. The hex code is #ab4379.
Questions about #ab4379
What is #ab4379 in RGB, HSL and CMYK?
In RGB, #ab4379 is rgb(171, 67, 121), in HSL hsl(329, 44%, 47%) and in CMYK 0%, 61%, 29%, 33%.
What colors pair well with #ab4379?
#ab4379 pairs well with cream for a softer finish, charcoal for stronger contrast, and muted sage for a balanced editorial palette, while dusty beige can temper its berry saturation in packaging and fashion layouts without flattening it.
Is #ab4379 readable on white or black?
#ab4379 has a 5.51:1 contrast ratio on white and 3.81:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.