#AA3347 Hex Color
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#aa3347 is a saturated, medium-dark red with warm berry and terracotta undertones. Its strong presence suits calls to action, sports branding, food packaging, and autumn-inspired accents. Use it as a supporting tone beside cream, charcoal, or dusty blue rather than a full-page background. White text reads clearly on it, meeting WCAG AA for body text. The hex code is #aa3347.
Questions about #aa3347
What is #aa3347 in RGB, HSL and CMYK?
In RGB, #aa3347 is rgb(170, 51, 71), in HSL hsl(350, 54%, 43%) and in CMYK 0%, 70%, 58%, 33%.
What colors pair well with #aa3347?
For a balanced palette, #aa3347 pairs well with cream, charcoal, and dusty blue, which soften or cool its warm berry and terracotta undertones without competing with its saturated character in an accent-led design.
Is #aa3347 readable on white or black?
#aa3347 has a 6.41:1 contrast ratio on white and 3.27:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.