#AA3278 Hex Color
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Strong and saturated, #aa3278 is a warm pink with rich magenta and purple undertones. Its darkened value gives branding, cosmetics, fashion, and calls to action a bold, intimate edge. Use the hex code #aa3278 as a small accent against soft cream or navy. White text reaches about 6.1:1 contrast, supporting accessible body text.
Questions about #aa3278
What is #aa3278 in RGB, HSL and CMYK?
In RGB, #aa3278 is rgb(170, 50, 120), in HSL hsl(325, 55%, 43%) and in CMYK 0%, 71%, 29%, 33%.
What colors pair well with #aa3278?
Does #aa3278 read as warm or cool?
#aa3278 reads as a warm pink because its saturated magenta base carries red and purple undertones, giving it an intimate, energetic character rather than the airy feel of a blue-leaning pink.
Is #aa3278 readable on white or black?
#aa3278 has a 6.11:1 contrast ratio on white and 3.43:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.