#AA2353 Hex Color
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#aa2353 is a dark, strongly saturated pink with warm red and plum undertones. Its rich intensity brings energy, romance, and a slightly mysterious edge to branding, fashion, cosmetics, and nightlife designs. Use it as a small accent or call-to-action color beside soft cream or charcoal. White text reads clearly on this color, and the hex code is #aa2353.
Questions about #aa2353
What is #aa2353 in RGB, HSL and CMYK?
In RGB, #aa2353 is rgb(170, 35, 83), in HSL hsl(339, 66%, 40%) and in CMYK 0%, 79%, 51%, 33%.
What colors pair well with #aa2353 in a palette?
Is #aa2353 a warm or cool color?
#aa2353 reads as a warm color because its strong red base outweighs the cooler plum undertone. That balance gives it a vivid, intimate character rather than the crisp, distant feel common to blue-based pinks.
Is #aa2353 readable on white or black?
#aa2353 has a 6.83:1 contrast ratio on white and 3.07:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.