#A95340 Hex Color
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#a95340 is a warm, muted red with earthy brown undertones and a mellow terracotta character. Its moderate lightness feels grounded and rustic rather than loud, making it effective for autumn branding, food packaging, and warm accents. Use it as a supporting tone with cream or deep navy. White text reaches about 5.3:1 contrast. The hex code is #a95340.
Questions about #a95340
What is #a95340 in RGB, HSL and CMYK?
In RGB, #a95340 is rgb(169, 83, 64), in HSL hsl(11, 45%, 46%) and in CMYK 0%, 51%, 62%, 34%.
What colors pair well with #a95340?
#a95340 pairs well with cream, warm beige, and deep navy, which balance its muted terracotta warmth while complementing its earthy brown undertones and keeping surrounding layouts warm, calm, and easy to coordinate.
Is #a95340 readable on white or black?
#a95340 has a 5.25:1 contrast ratio on white and 3.99:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.