#A81D0C Hex Color
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Reach for #a81d0c when a design needs a red that commands attention without glowing neon. This dark, saturated shade reads warm and serious, closer to brick than fire truck. It works best as an accent or call-to-action color, where its intensity stays contained. White text passes AA contrast on it at about 7.4:1, so buttons and labels stay readable. The hex code #a81d0c also pairs well with deep navy for bold, moody branding.
Questions about #a81d0c
What is #a81d0c in RGB, HSL and CMYK?
In RGB, #a81d0c is rgb(168, 29, 12), in HSL hsl(7, 87%, 35%) and in CMYK 0%, 83%, 93%, 34%.
What colors pair well with #a81d0c in a design palette?
Deep navy and charcoal give this dark red a rich, moody base, while warm cream or soft sand keeps it from feeling heavy. For a bolder mix, try muted gold or olive accents. Avoid placing it directly next to bright orange, where the reds compete.
Is #a81d0c readable on white or black?
#a81d0c has a 7.37:1 contrast ratio on white and 2.84:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.