#A52948 Hex Color
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#a52948 is a dark, saturated red with warm berry and terracotta undertones. Its strong depth brings passion and urgency to branding, calls to action, and autumn-inspired layouts. Use it as a focused accent or supporting tone with warm ivory and charcoal. White text reads clearly on this color, making it suitable for accessible buttons. The hex code is #a52948.
Questions about #a52948
What is #a52948 in RGB, HSL and CMYK?
In RGB, #a52948 is rgb(165, 41, 72), in HSL hsl(345, 60%, 40%) and in CMYK 0%, 75%, 56%, 35%.
What colors pair well with #a52948?
Warm ivory softens #a52948, while charcoal adds grounded contrast; muted terracotta reinforces its earthy warmth. These combinations suit editorial layouts, autumn palettes, and focused accents without competing with the berry-red center.
Does #a52948 read as a warm or cool color?
#a52948 reads as a warm, deep red because its berry base is tempered by terracotta undertones rather than cooler notes. It conveys passion and urgency, but its darker value keeps the mood more grounded than bright red.
Is #a52948 readable on white or black?
#a52948 has a 6.97:1 contrast ratio on white and 3.01:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.