#A37E97 Hex Color
Dusty magenta with tender restraint
Muted and dusty, #a37e97 is a matte magenta with ashy mauve undertones and very low saturation. Its softened lightness creates a gentle, understated mood suited to cosmetic packaging, intimate products, floral themes, and supporting interface elements. Use it as a secondary tone beside charcoal or deep burgundy. Black text provides about 6.0:1 contrast for small body copy. The hex code is #a37e97.
Questions about #a37e97
What is #a37e97 in RGB, HSL and CMYK?
In RGB, #a37e97 is rgb(163, 126, 151), in HSL hsl(319, 17%, 57%) and in CMYK 0%, 23%, 7%, 36%.
Does #a37e97 work with black or white text?
Black text is the clearest choice on #a37e97, with about a 6.0:1 contrast ratio that meets WCAG AA for normal body text. White text has weaker contrast, so reserve it for larger type or test it carefully.
Which colors pair well with #a37e97 in a design palette?
Pair #a37e97 with charcoal for readable type and deep burgundy for a richer accent, using those darker tones to define its muted, ashy magenta without making the overall palette feel harsh.
Is #a37e97 readable on white or black?
#a37e97 has a 3.50:1 contrast ratio on white and 5.98:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.