#A34A4A Hex Color

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Hex color #a34a4a graphic
#a34a4a is a warm, muted red with terracotta and brick undertones. Its softened saturation feels grounded and rustic, while the red base suggests energy, passion, and urgency. Use it as a supporting color in branding, autumn palettes, or food packaging, pairing well with cream and dark navy. White text reaches about a 5.8:1 contrast ratio. The hex code is #a34a4a.

Questions about #a34a4a

What is #a34a4a in RGB, HSL and CMYK?
In RGB, #a34a4a is rgb(163, 74, 74), in HSL hsl(0, 38%, 46%) and in CMYK 0%, 55%, 55%, 36%.
What colors pair well with #a34a4a?
#a34a4a pairs well with cream, navy, and charcoal, which balance its warm brick undertones while preserving its muted character; cream softens it, navy adds depth, and charcoal keeps the palette restrained.
Is #a34a4a a warm or cool color?
#a34a4a reads as a warm red because its muted base leans toward terracotta and brick rather than blue or magenta, giving it a grounded, rustic feel that works well in autumnal and natural palettes.
Where does #a34a4a work best in a design palette?
#a34a4a works well as a supporting color in branding, autumn palettes, food packaging, editorial design, and warm accents where its softened red adds energy without the intensity of a bright primary red.
Is #a34a4a readable on white or black?
#a34a4a has a 5.77:1 contrast ratio on white and 3.63:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.