#A03748 Hex Color

Online color picker to view shades, tints, color codes, and complementary colors

Hex color #a03748 graphic
A muted, dark warm red with earthy terracotta undertones, #a03748 brings grounded energy to branding, autumn palettes, and rustic interiors. Use it as a supporting tone or bold accent beside cream, charcoal, or dusty rose. The hex code #a03748 supports clear white text at about 6.7:1 contrast, making it practical for buttons and headings.

Questions about #a03748

What is #a03748 in RGB, HSL and CMYK?
In RGB, #a03748 is rgb(160, 55, 72), in HSL hsl(350, 49%, 42%) and in CMYK 0%, 66%, 55%, 37%.
What colors pair well with #a03748?
Pair #a03748 with cream for a soft, warm contrast, or use charcoal and dusty rose for a grounded palette. These combinations work well in brand accents, editorial layouts, autumn campaigns, and rustic interiors without making the red feel overly bright.
Is #a03748 a warm or cool color?
#a03748 reads as a warm red because its muted hue leans toward earthy terracotta rather than blue-violet. Its lower saturation softens the intensity, giving it a grounded, mature mood suited to supporting backgrounds, buttons, packaging, and autumn-focused visual systems.
Is #a03748 readable on white or black?
#a03748 has a 6.69:1 contrast ratio on white and 3.13:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.