#9B98A4 Hex Color
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The hex code #9b98a4 is a muted, dusty purple with strong gray undertones and a soft violet cast. Its restrained lightness suggests spirituality, wisdom, and order without feeling ornate. Use it as a supporting tone in luxury, religious, or creative branding, especially beside charcoal, ivory, or muted gold. Black text remains highly readable on this shade.
Questions about #9b98a4
What is #9b98a4 in RGB, HSL and CMYK?
In RGB, #9b98a4 is rgb(155, 152, 164), in HSL hsl(255, 6%, 62%) and in CMYK 5%, 7%, 0%, 36%.
What colors pair well with #9b98a4?
Charcoal, ivory, and muted gold pair well with #9b98a4, balancing its cool gray-violet base with depth, softness, and a restrained warm accent. Charcoal supports legible text, ivory creates a gentle backdrop, and muted gold adds polish without making the palette ornate.
Is #9b98a4 a warm or cool color?
#9b98a4 reads as a cool, muted purple because its blue component is higher than its red and green values, while its near-balanced channels soften the hue and keep the overall impression calm rather than icy or vivid. Its gray influence adds order and restraint.
Is #9b98a4 readable on white or black?
#9b98a4 has a 2.82:1 contrast ratio on white and 7.42:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.