#998383 Hex Color

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Hex color #998383 graphic
#998383 is a muted, dusty red with gray undertones and a matte, almost ashy finish. Its restrained saturation creates a calm, understated mood while retaining red’s sense of energy and urgency. Use it as a supporting tone for romance, food, or editorial branding, paired with cream or charcoal. The hex code #998383 supports clear black body text at about 5.9:1 contrast.

Questions about #998383

What is #998383 in RGB, HSL and CMYK?
In RGB, #998383 is rgb(153, 131, 131), in HSL hsl(0, 10%, 56%) and in CMYK 0%, 14%, 14%, 40%.
What colors pair well with #998383?
Cream and charcoal pair especially well with #998383, balancing its dusty red base with light contrast and a grounded dark anchor in layouts for a calm editorial feel that keeps the palette restrained. Mauve or terracotta can extend the warm, muted palette without making it overly bright.
Does #998383 read as warm or cool?
#998383 reads as a muted warm red, though its gray undertones soften the warmth and give it an ashy, nearly neutral appearance, especially beside cream or charcoal and other soft neutrals. It works well when you want a restrained romantic mood without the intensity of saturated red.
Is #998383 readable on white or black?
#998383 has a 3.54:1 contrast ratio on white and 5.92:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.