#997994 Hex Color
Sophisticated muted mauve with ashy undertones
#997994 is a dusty, unsaturated magenta with a muted, ashy quality that leans into subtle sophistication. Because of its low chroma, it functions best as a supporting background rather than a loud accent. It pairs beautifully with charcoal grays or soft creams for an understated, mature look. Use the hex code #997994 for UI elements that require a calm, modern, and sensitive visual touch.
Questions about #997994
What is #997994 in RGB, HSL and CMYK?
In RGB, #997994 is rgb(153, 121, 148), in HSL hsl(309, 14%, 54%) and in CMYK 0%, 21%, 3%, 40%.
What colors pair best with #997994?
Is #997994 a warm or cool color?
#997994 acts as a cool-leaning neutral magenta due to its low chroma and grayish undertones. While magenta is often vibrant, this specific version feels restrained and grounded, making it ideal for professional interfaces that require a sensitive, non-aggressive color choice.
Is #997994 readable on white or black?
#997994 has a 3.80:1 contrast ratio on white and 5.51:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.