#991B0D Hex Color

Dark red with dramatic warmth

Hex color #991b0d graphic
The hex code #991b0d is a dark, saturated red with warm brown undertones. Its low lightness gives layouts a serious, dramatic feel, while its strong chroma adds energy and urgency. Use it for wine, sports, luxury, or caution branding, or as an accent beside warm cream. White text reaches about 8.3:1 contrast, making it suitable for accessible UI backgrounds.

Questions about #991b0d

What is #991b0d in RGB, HSL and CMYK?
In RGB, #991b0d is rgb(153, 27, 13), in HSL hsl(6, 84%, 33%) and in CMYK 0%, 82%, 92%, 40%.
What colors pair well with #991b0d?
Warm cream, charcoal, and muted sage pair well with #991b0d because they balance its dark red base and brown undertones, especially in restrained layouts where the accent needs room to stand out.
Is #991b0d a warm or cool red?
#991b0d reads as a warm red because its strong red base is shifted toward brown rather than blue, giving the shade earthy undertones and a more grounded character than a bright, cool crimson. Its low lightness adds seriousness, while its saturation brings energy to accents, packaging, and interfaces.
Is #991b0d readable on white or black?
#991b0d has a 8.34:1 contrast ratio on white and 2.51:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.