#990A0D Hex Color
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This deep, darkened red commands immediate attention with an intense, authoritative presence. While it creates a moody, serious background, use it sparingly as an accent to avoid overwhelming a design. The hex code #990a0d pairs surprisingly well with muted gold or cool slate grays to soften its aggressive edge. Because it is highly saturated, ensure you utilize white text for optimal readability.
Questions about #990a0d
What is #990a0d in RGB, HSL and CMYK?
In RGB, #990a0d is rgb(153, 10, 13), in HSL hsl(359, 88%, 32%) and in CMYK 0%, 93%, 92%, 40%.
What colors pair best with #990a0d for a balanced design?
Because #990a0d is a highly saturated, aggressive red, it works best when tempered by neutral, cooling companions. Pair it with slate gray to soften its intensity or muted gold to bring out its luxurious, regal quality.
Is #990a0d readable on white or black?
#990a0d has a 8.73:1 contrast ratio on white and 2.40:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.