#989AE0 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors

A pale, unsaturated indigo, #989ae0 brings a cool and airy feel to any design. Because it suggests peace and structure, artists often select this shade for meditation spaces or modern baby products. The hex code #989ae0 works well as a gentle background that maintains professional integrity without feeling too harsh or intense. It provides a touch of spiritual inspiration for creative branding projects.
Questions about #989ae0
What is #989ae0 in RGB, HSL and CMYK?
In RGB, #989ae0 is rgb(152, 154, 224), in HSL hsl(238, 54%, 74%) and in CMYK 32%, 31%, 0%, 12%.
What colors pair well with this unsaturated indigo?
This shade works best when paired with soft neutrals like warm greys or crisp whites to maintain its airy, structured feel. For a more vibrant contrast, consider pairing it with muted terracotta or soft peach tones to ground the coolness.
Is this shade considered warm or cool?
This color is definitively cool, leaning heavily into its blue and purple indigo undertones. Because it lacks significant saturation, it feels restful and stable, making it an excellent choice for designs that require a professional yet gentle aesthetic presence.
Is #989ae0 readable on white or black?
#989ae0 has a 2.61:1 contrast ratio on white and 8.03:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.