#97409D Hex Color
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#97409d is a saturated, intense violet with high chroma. Because of its strength, use it sparingly as an accent rather than a primary background. It pairs exceptionally well with muted gold tones for luxury branding. The hex code #97409d offers a 5.9:1 contrast ratio against white, ensuring clear readability for small text and call to action buttons.
Questions about #97409d
What is #97409d in RGB, HSL and CMYK?
In RGB, #97409d is rgb(151, 64, 157), in HSL hsl(296, 42%, 43%) and in CMYK 4%, 59%, 0%, 38%.
What colors pair best with #97409d for design palettes?
Is #97409d readable on white or black?
#97409d has a 5.93:1 contrast ratio on white and 3.53:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.