#971D0B Hex Color
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This deep, saturated brick red brings an intense, warm energy to any design. Because it sits on the darker end of the spectrum, #971d0b functions best as a dominant base color for moody branding or as a sophisticated accent. White text is highly readable against this hex code, making it a reliable choice for high-contrast, impactful UI layouts or dramatic autumn-themed visuals.
Questions about #971d0b
What is #971d0b in RGB, HSL and CMYK?
In RGB, #971d0b is rgb(151, 29, 11), in HSL hsl(8, 86%, 32%) and in CMYK 0%, 81%, 93%, 41%.
What colors pair well with the deep red #971d0b?
This brick red pairs beautifully with cream or warm off-white tones to balance its intensity, while deep charcoal or navy provide a grounding, sophisticated contrast. Use soft gold accents to highlight the richness of the red without overwhelming the overall layout.
Is #971d0b suitable for text-heavy interface designs?
Because #971d0b is quite dark, it works best as a primary brand color or an accent rather than a body text color. While white text creates excellent accessibility and readability over this shade, avoid using it for long-form content to prevent eye strain.
Is #971d0b readable on white or black?
#971d0b has a 8.41:1 contrast ratio on white and 2.49:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.