#97051C Hex Color

Online color picker to view shades, tints, color codes, and complementary colors

Hex color #97051c graphic
A dark, saturated red, #97051c carries a weight and intensity suited for formal branding or moody, high-contrast layouts. Because it is quite dim, this color functions best as a dominant base or a grounding accent rather than a background for small text. It pairs beautifully with soft creams or desaturated golds to manage its natural aggressiveness. This hex code is a powerful, traditional choice for serious designs.

Questions about #97051c

What is #97051c in RGB, HSL and CMYK?
In RGB, #97051c is rgb(151, 5, 28), in HSL hsl(351, 94%, 31%) and in CMYK 0%, 97%, 81%, 41%.
How can I use #97051c in a balanced design?
Use #97051c as a dominant base color for backgrounds or strong graphic headers, then balance its natural intensity by pairing it with soft creams or desaturated golds. Because of its dark, heavy appearance, avoid using this color for small body text to ensure readability.
Does #97051c work well for UI design?
While #97051c creates a striking, formal mood, it is generally too dark and saturated to serve as a primary interface color for accessibility reasons. It works best when applied to high-contrast accents, buttons, or large call-to-action elements where legibility remains high against lighter backgrounds.
Is #97051c readable on white or black?
#97051c has a 8.91:1 contrast ratio on white and 2.35:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.