#96A899 Hex Color

A grounded and organic dusty green

Hex color #96a899 graphic
This dusty, desaturated green acts as a grounded, neutral base for organic or sustainable branding. Because of its muted, grey undertones, #96a899 reads professional yet accessible. It pairs well with warm charcoals or deep espresso browns to avoid looking washed out. Since the hex code #96a899 provides strong contrast with black text, it functions effectively for readable body copy in clean, minimalist UI designs.

Questions about #96a899

What is #96a899 in RGB, HSL and CMYK?
In RGB, #96a899 is rgb(150, 168, 153), in HSL hsl(130, 9%, 62%) and in CMYK 11%, 0%, 9%, 34%.
Does #96a899 lean warm or cool?
#96a899 acts as a cool-leaning neutral because of its significant grey and blue-green undertones. This makes it feel professional and subdued rather than vibrant, allowing it to serve as a calm background color for high-contrast typography.
What colors pair well with #96a899?
This color anchors well with rich, warm darks like espresso or charcoal to prevent the overall design from feeling washed out. For a softer organic look, try balancing it with lighter cream tones or warm stone greys.
Is #96a899 readable on white or black?
#96a899 has a 2.51:1 contrast ratio on white and 8.35:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.