#968C70 Hex Color

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Hex color #968c70 graphic
This dusty, muted olive feels grounded and understated. With its heavy dose of gray, #968c70 works best as a supporting neutral or background for organic brand palettes. It can appear muddy in large, solid blocks, so pair it with crisp off-whites or deep charcoal to sharpen the composition. This hex code provides excellent contrast for black text, making it a functional choice for clean, readable UI design.

Questions about #968c70

What is #968c70 in RGB, HSL and CMYK?
In RGB, #968c70 is rgb(150, 140, 112), in HSL hsl(44, 15%, 51%) and in CMYK 0%, 7%, 25%, 41%.
What colors pair best with #968c70 in a UI layout?
#968c70 functions best when balanced against high-contrast neutrals. Use charcoal for text to ensure maximum readability, or pair it with warm off-white backgrounds to maintain a soft, organic aesthetic that avoids feeling muddy.
Is #968c70 readable on white or black?
#968c70 has a 3.34:1 contrast ratio on white and 6.28:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.