#968776 Hex Color
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This dusty, muted shade leans toward a desaturated terracotta. It serves best as a grounded, calm background instead of a loud accent. The hex code #968776 offers a 6.0:1 contrast ratio with black text, meeting WCAG AA standards for readability. Designers often use this tone for understated UI elements or warm, autumn-inspired branding where a matte finish is required.
Questions about #968776
What is #968776 in RGB, HSL and CMYK?
In RGB, #968776 is rgb(150, 135, 118), in HSL hsl(32, 13%, 53%) and in CMYK 0%, 10%, 21%, 41%.
What colors pair well with #968776?
Is #968776 a warm or cool color?
#968776 reads as a distinctly warm color, leaning into its terracotta origins with a desaturated, dusty finish. Because of this warmth, it feels inherently welcoming and tactile, making it a great alternative to standard beige or gray backgrounds.
Is #968776 readable on white or black?
#968776 has a 3.48:1 contrast ratio on white and 6.02:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.