#967E64 Hex Color

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Hex color #967e64 graphic
Muted and matte, #967e64 is a medium-dark orange with dusty brown and gray undertones. Its low saturation gives it a grounded, understated feel that suits autumn packaging, food and beverage branding, and warm supporting elements. Use the hex code as a secondary tone rather than a full-page background, where it can feel muddy. Black text has about a 5.5:1 contrast ratio.

Questions about #967e64

What is #967e64 in RGB, HSL and CMYK?
In RGB, #967e64 is rgb(150, 126, 100), in HSL hsl(31, 20%, 49%) and in CMYK 0%, 16%, 33%, 41%.
What colors pair well with #967e64?
The best pairings for #967e64 are charcoal, cream, muted sage, and navy, which sharpen or soften its dusty brown-orange base without making the palette feel overly bright or visually busy.
Does #967e64 read as warm or cool?
It reads as a warm, dusty orange because its hue leans toward yellow-orange, while low saturation and gray-brown undertones keep the warmth restrained rather than bright or overly fiery in most palettes. Surrounding cream increases warmth, while navy makes it feel more balanced.
Is #967e64 readable on white or black?
#967e64 has a 3.84:1 contrast ratio on white and 5.46:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.