#966C6C Hex Color

Online color picker to view shades, tints, color codes, and complementary colors

Hex color #966c6c graphic
Muted and warm, #966c6c is a dusty red with gray undertones and a matte, ashy finish. Its low saturation softens red’s energy, making it useful for supporting elements, romantic branding, and restrained backgrounds. Pair it with deep navy or pale blush for contrast. Black text reads clearly at about 4.7:1. The hex code is #966c6c.

Questions about #966c6c

What is #966c6c in RGB, HSL and CMYK?
In RGB, #966c6c is rgb(150, 108, 108), in HSL hsl(0, 17%, 51%) and in CMYK 0%, 28%, 28%, 41%.
What colors pair well with #966c6c?
#966c6c pairs well with deep navy for strong, cool contrast, pale blush for a gentle tonal palette, and cream or warm white when you want to preserve its soft, romantic character.
What mood does #966c6c create in a design?
#966c6c creates a calm, mature mood because its low saturation tempers red’s urgency with gray, making it suitable for romantic branding, editorial backgrounds, packaging accents, and interfaces that need warmth without high visual energy.
Is #966c6c readable on white or black?
#966c6c has a 4.50:1 contrast ratio on white and 4.65:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works for body text. Try other pairs in the contrast checker.