#96631C Hex Color
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This muted, golden-brown hue feels approachable and rustic, evoking autumn leaves or aged wood. As a mid-tone, #96631c provides a grounded base that works best as a primary color for craft or organic branding. Because it is relatively dark and unsaturated, it offers excellent readability when paired with white text. Use this hex code as a stabilizing accent in complex palettes to add a touch of warmth.
Questions about #96631c
What is #96631c in RGB, HSL and CMYK?
In RGB, #96631c is rgb(150, 99, 28), in HSL hsl(35, 69%, 35%) and in CMYK 0%, 34%, 81%, 41%.
What colors pair well with #96631c for a natural palette?
This golden brown works exceptionally well alongside creamy white for high readability or deep forest green for a classic organic aesthetic. Use muted sage as an accent to balance the warmth and prevent the combination from feeling too heavy or monotonous.
Is #96631c readable on white or black?
#96631c has a 5.12:1 contrast ratio on white and 4.09:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.