#963213 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors

Rust-red backgrounds and moody food branding are where #963213 earns its keep. This dark, warm red carries a brown undertone that reads earthy instead of loud, so treat it as a dominant base with cream or pale peach text. White type hits about 7.6:1 contrast, well past WCAG AA. Pair it with sage or dusty teal, and keep it away from bright orange or it turns muddy.
Questions about #963213
What is #963213 in RGB, HSL and CMYK?
In RGB, #963213 is rgb(150, 50, 19), in HSL hsl(14, 78%, 33%) and in CMYK 0%, 67%, 87%, 41%.
What colors pair well with #963213?
Cream, sage, and dusty teal flatter #963213 best. Its brown undertone turns muddy next to bright orange or pure white, so soften edges with off-whites and muted greens instead of stark contrasts.
Is #963213 readable on white or black?
#963213 has a 7.60:1 contrast ratio on white and 2.76:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.