#962601 Hex Color
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Somewhere between rust and dark chocolate, #962601 is a deep maroon with warm brown undertones. Its low brightness gives it a moody, serious feel, which suits wine branding, autumn themes, and luxury packaging. It works best as a dominant base color, paired with cream or muted olive to keep it from reading muddy. White text on this hex code hits about 8.2:1 contrast, well past WCAG AA for small body text.
Questions about #962601
What is #962601 in RGB, HSL and CMYK?
In RGB, #962601 is rgb(150, 38, 1), in HSL hsl(15, 99%, 30%) and in CMYK 0%, 75%, 99%, 41%.
What colors pair well with #962601?
Cream, olive, and muted gold all flatter #962601 because their lighter, calmer tones offset its dark warmth. Navy works too, giving a richer and more formal pairing than the usual tan.
Is #962601 readable on white or black?
#962601 has a 8.15:1 contrast ratio on white and 2.57:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.