#947972 Hex Color
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The muted, ashy red hex color #947972 has a matte finish and very low saturation. It brings calm understatement to layouts while retaining warmth for romance, food branding, sports, and sales graphics. Use this hex code as a supporting tone with charcoal, cream, or navy. Black text reaches about 5.2:1 contrast, meeting WCAG AA for body text.
Questions about #947972
What is #947972 in RGB, HSL and CMYK?
In RGB, #947972 is rgb(148, 121, 114), in HSL hsl(12, 14%, 51%) and in CMYK 0%, 18%, 23%, 42%.
What colors pair well with #947972?
Does #947972 look warm or cool?
The #947972 hex color reads warm because its red channel is slightly stronger than its green and blue channels, while its muted saturation keeps that warmth restrained in most palettes. It feels dusty and understated rather than bright or strongly earthy.
Is #947972 readable on white or black?
#947972 has a 4.00:1 contrast ratio on white and 5.23:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.