#940424 Hex Color
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The hex code #940424 is a dark, highly saturated red with a warm crimson base and subtle berry undertones. Its low lightness gives layouts a serious, dramatic edge, while strong saturation adds energy and urgency. Use it as a 10% accent with charcoal, cream, or muted gold for luxury, sports, food, and autumn branding. White text reaches about 9.1:1 contrast.
Questions about #940424
What is #940424 in RGB, HSL and CMYK?
In RGB, #940424 is rgb(148, 4, 36), in HSL hsl(347, 95%, 30%) and in CMYK 0%, 97%, 76%, 42%.
What colors pair well with #940424?
#940424 pairs well with charcoal, cream, muted gold, and warm neutrals, which soften its intensity while preserving a rich, polished feel for accents, packaging, and seasonal layouts without making the overall palette feel dull.
Does #940424 look warm or cool?
#940424 reads as a warm red because its crimson base carries subtle berry undertones and a slight pull toward magenta, giving it more heat and drama than a neutral or blue-leaning red.
Is #940424 readable on white or black?
#940424 has a 9.12:1 contrast ratio on white and 2.30:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.