#7F2831 Hex Color
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Dark red #7f2831 is a muted, warm shade with low lightness and moderate saturation. Its serious, mysterious character suits wine branding, formal layouts, sports graphics, and autumn palettes. Use it as a strong supporting tone with cream or dusty pink, rather than a large background where it may feel heavy. White text reads clearly against this hex code, with about 9.3:1 contrast.
Questions about #7f2831
What is #7f2831 in RGB, HSL and CMYK?
In RGB, #7f2831 is rgb(127, 40, 49), in HSL hsl(354, 52%, 33%) and in CMYK 0%, 69%, 61%, 50%.
What colors pair well with #7f2831?
#7f2831 pairs well with cream, dusty pink, muted beige, and warm terracotta, which soften its dark red base while preserving its richness in wine-inspired branding, formal layouts, and autumn graphics. Avoid stacking it with too many deep tones, which can make the palette feel heavy.
Is #7f2831 readable on white or black?
#7f2831 has a 9.33:1 contrast ratio on white and 2.25:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.