#7B7786 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors
Muted and ashy, #7b7786 is a medium-light purplish violet with gray undertones and a matte finish. Its restrained saturation creates a calm, spiritual, slightly mysterious mood without demanding attention. Use it as a supporting tone in luxury, religious, or creative branding. Pair the hex code #7b7786 with warm cream or deep burgundy. Black text provides about 4.8:1 contrast, enough for WCAG AA body copy.
Questions about #7b7786
What is #7b7786 in RGB, HSL and CMYK?
In RGB, #7b7786 is rgb(123, 119, 134), in HSL hsl(256, 6%, 50%) and in CMYK 8%, 11%, 0%, 47%.
What colors pair well with #7b7786?
#7b7786 pairs well with warm cream, burgundy, and muted gold because these warmer tones balance its cool gray-violet base, creating softer, richer, or more luxurious palettes without overwhelming its restrained character.
Does #7b7786 read as a warm or cool color?
#7b7786 reads as a cool, muted violet because its blue component slightly outweighs its red component, while the gray undertone reduces saturation and keeps the shade subdued rather than vivid.
Where does #7b7786 work well in design?
#7b7786 works well as a supporting color in luxury, spiritual, editorial, and creative branding, especially for backgrounds, borders, and secondary accents where its low saturation adds a calm, mysterious mood without competing with primary colors.
Is #7b7786 readable on white or black?
#7b7786 has a 4.35:1 contrast ratio on white and 4.82:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.