#7B4A1E Hex Color
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This dark, unsaturated brown carries a grounded, serious weight. Its muted tone feels vintage and organic, working well for branding in food or artisan sectors. Because it provides high contrast against white text, it functions effectively as a base background. Avoid using it in small UI details where its dim quality might cause it to fade. The hex code for this shade is #7b4a1e.
Questions about #7b4a1e
What is #7b4a1e in RGB, HSL and CMYK?
In RGB, #7b4a1e is rgb(123, 74, 30), in HSL hsl(28, 61%, 30%) and in CMYK 0%, 40%, 76%, 52%.
What design aesthetic suits #7b4a1e best?
Does #7b4a1e work as a primary UI text color?
While #7b4a1e provides a softer alternative to standard black text, it may fail strict accessibility contrast ratios on standard off-white backgrounds. It is best reserved for headers, secondary text elements, or large graphical accents where readability requirements are slightly more flexible.
Is #7b4a1e readable on white or black?
#7b4a1e has a 7.39:1 contrast ratio on white and 2.84:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.