#7A7780 Hex Color
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Muted and ashy, #7a7780 is a dusty purple with a strong gray cast and medium lightness. Its restrained violet tone suits luxury branding, spiritual themes, gaming interfaces, and wine-inspired palettes. Use it as a supporting color beside ivory or burgundy, since it can look muddy across large areas. Black text reads clearly on this color. The hex code is #7a7780.
Questions about #7a7780
What is #7a7780 in RGB, HSL and CMYK?
In RGB, #7a7780 is rgb(122, 119, 128), in HSL hsl(260, 4%, 48%) and in CMYK 5%, 7%, 0%, 50%.
What colors pair well with #7a7780?
#7a7780 pairs well with ivory for gentle contrast, burgundy for a richer wine-inspired palette, and charcoal for a restrained modern scheme. Use lighter neutrals to keep its gray-violet cast clear, since large areas can appear muddy.
Is #7a7780 warm or cool?
#7a7780 reads as a cool, muted purple in most digital palettes because its violet-blue cast slightly outweighs its red component, while its strong gray content softens the hue. This gives it a calm, dusty, understated character.
Is #7a7780 readable on white or black?
#7a7780 has a 4.39:1 contrast ratio on white and 4.77:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.