#7A271B Hex Color

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Hex color #7a271b graphic
This dark, desaturated red carries a serious, grounded weight. Because of its intense, moody character, #7a271b works best as a primary accent rather than a full background. It pairs exceptionally well with muted sage greens or creamy off-whites, which prevent it from looking too muddy. The hex code for this deep maroon shade is #7a271b, providing enough contrast for white text in most interfaces.

Questions about #7a271b

What is #7a271b in RGB, HSL and CMYK?
In RGB, #7a271b is rgb(122, 39, 27), in HSL hsl(8, 64%, 29%) and in CMYK 0%, 68%, 78%, 52%.
How should I use #7a271b in web design?
Use #7a271b as a primary accent color rather than a large background to maintain readability. It creates a professional, grounded atmosphere when contrasted against off-white or cream surfaces in clean UI layouts.
What colors pair well with #7a271b?
This deep red works best when balanced by desaturated tones that soften its intensity. Pair #7a271b with muted sage or olive greens to create a sophisticated, natural color palette that feels intentional and visually steady.
Is #7a271b readable on white or black?
#7a271b has a 9.84:1 contrast ratio on white and 2.13:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.