#786C59 Hex Color

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Hex color #786c59 graphic
#786c59 is a muted, dusty brown that leans into dark, ashy undertones. It feels grounded and reliable, serving best as a neutral anchor in vintage or organic branding palettes. Because it is quite dark, the hex code #786c59 works well as a supporting background element, especially when paired with crisp white text to ensure readability. Avoid using it alone, as it risks appearing gloomy.

Questions about #786c59

What is #786c59 in RGB, HSL and CMYK?
In RGB, #786c59 is rgb(120, 108, 89), in HSL hsl(37, 15%, 41%) and in CMYK 0%, 10%, 26%, 53%. Browse more shades of gray with names and hex codes.
How should I use #786c59 in a color palette?
#786c59 functions best as a base neutral, so it creates a strong vintage aesthetic when paired with cream or off-white. For a deeper contrast, try using it alongside muted sage green or a soft, faded navy blue.
Can I use #786c59 as a primary text color?
Using #786c59 as text is generally not recommended because its dark, ashy tone lacks sufficient contrast against most backgrounds. It serves much better as a reliable, grounding background color paired with crisp, light-colored typography for improved readability.
Is #786c59 readable on white or black?
#786c59 has a 5.13:1 contrast ratio on white and 4.08:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.