#785B47 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors
This dusty brown is muted and dark, providing a grounding, serious presence for branding or moody UI layouts. It lacks high chroma, making it an ideal choice for reliable, organic aesthetics like coffee or craft goods. Because it is quite dark, use white text for readability. The hex code for this shade is #785b47, which works best as a supporting element rather than a dominant background.
Questions about #785b47
What is #785b47 in RGB, HSL and CMYK?
In RGB, #785b47 is rgb(120, 91, 71), in HSL hsl(24, 26%, 37%) and in CMYK 0%, 24%, 41%, 53%.
How can I effectively use #785b47 in web design?
Use #785b47 as a secondary or accent color rather than a primary background to avoid overwhelming your layout. Because it is a dark, low-chroma brown, it performs best when paired with cream or off-white text to maintain strong readability.
What color psychology does #785b47 evoke?
#785b47 conveys a sense of reliability, seriousness, and grounded stability. This dusty, organic shade is frequently associated with natural materials like unrefined wood or coffee, making it an excellent choice for brands aiming for a rustic, artisanal, or authentic aesthetic.
Is #785b47 readable on white or black?
#785b47 has a 6.20:1 contrast ratio on white and 3.38:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.