#776387 Hex Color

Online color picker to view shades, tints, color codes, and complementary colors

Hex color #776387 graphic
This dusty, muted violet reads as a sophisticated neutral with a cool, ashy undertone. Because it is highly unsaturated, #776387 works best as a steady background color rather than an accent. It pairs unexpectedly well with warm, sandy beiges, creating a balanced palette for luxury branding. The hex code #776387 provides enough contrast for white text to remain legible for small body copy.

Questions about #776387

What is #776387 in RGB, HSL and CMYK?
In RGB, #776387 is rgb(119, 99, 135), in HSL hsl(273, 15%, 46%) and in CMYK 12%, 27%, 0%, 47%.
What colors pair best with #776387?
This muted violet excels when paired with warm, organic neutrals like sandy beige or soft cream, which balance its cool, ashy undertones. Using warm beige creates a high-end, grounded contrast perfect for luxury branding applications.
Is #776387 suitable for small text?
Yes, #776387 provides enough visual weight to remain legible against lighter backgrounds, though it performs best when used as a neutral base or background. For small, critical body copy, ensure your background is significantly lighter to maintain proper readability standards.
Is #776387 readable on white or black?
#776387 has a 5.35:1 contrast ratio on white and 3.91:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.