#774F42 Hex Color

Online color picker to view shades, tints, color codes, and complementary colors

Hex color #774f42 graphic
#774f42 is a dark, muted reddish-brown with warm gray undertones. Its low saturation creates a serious, dusty mood without feeling harsh. Use it as a supporting tone with cream or pale blue in branding, food packaging, and moody interfaces. White text reads clearly at about 7.0:1 contrast. The hex code is #774f42.

Questions about #774f42

What is #774f42 in RGB, HSL and CMYK?
In RGB, #774f42 is rgb(119, 79, 66), in HSL hsl(15, 29%, 36%) and in CMYK 0%, 34%, 45%, 53%.
What colors pair well with #774f42?
#774f42 pairs well with cream, pale blue, and muted sage, which soften its dusty warmth without competing with its reddish-brown base in branding, food packaging, moody interfaces, or editorial layouts.
Does #774f42 read as warm or cool?
#774f42 reads warm because its reddish-brown base outweighs its gray undertones, while its low saturation keeps that warmth subdued rather than orange or vivid, making it suitable for grounded, serious, and quietly rustic visual themes.
Is #774f42 readable on white or black?
#774f42 has a 7.04:1 contrast ratio on white and 2.98:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.