#77442E Hex Color
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More ash than amber, #77442e is a dark, dusty brown whose low saturation gives it a muted, serious feel. That grounded mood suits coffee branding, vintage packaging, and moody backgrounds. Treat it as a dominant base rather than an accent, since it can turn muddy in small doses. White text reads clearly on it at about 7.9:1 contrast, and a muted sage keeps it from going flat.
Questions about #77442e
What is #77442e in RGB, HSL and CMYK?
In RGB, #77442e is rgb(119, 68, 46), in HSL hsl(18, 44%, 32%) and in CMYK 0%, 43%, 61%, 53%.
What colors pair well with #77442e?
Muted sage, dusty teal, and cream all flatter #77442e without crowding its earthy warmth. Skip bright oranges nearby, since they compete with its brown undertones.
Is #77442e readable on white or black?
#77442e has a 7.92:1 contrast ratio on white and 2.65:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.