#770BAA Hex Color
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Dark and saturated, #770baa is a cool purple with strong violet and magenta undertones. Its serious, mysterious character suits gaming interfaces, spiritual branding, wine packaging, and moody backgrounds. Use the hex code as a supporting tone or accent beside black, plum, or warm cream. White text reads clearly over it, including small body copy.
Questions about #770baa
What is #770baa in RGB, HSL and CMYK?
In RGB, #770baa is rgb(119, 11, 170), in HSL hsl(281, 88%, 35%) and in CMYK 30%, 94%, 0%, 33%.
What colors pair well with #770baa?
Warm cream, black, and deep plum pair well with #770baa because they balance its cool violet-magenta intensity, offering softer contrast, dramatic depth, or a layered monochromatic feel without competing for attention.
What mood does #770baa create?
The #770baa color creates a serious, mysterious mood through its dark value and saturated cool violet base, making it well suited to gaming interfaces, spiritual branding, wine packaging, and moody backgrounds or accents.
Is #770baa readable on white or black?
#770baa has a 8.70:1 contrast ratio on white and 2.41:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.